Once you’ve finally decided to appear online, what will be your first preference, a website or a mobile app?
Well, both are crucial for almost every business particularly for those from the retail industry. However, it’s a matter of fact that over 85% of smartphone users choose a mobile app over a website to shop online. In fact, an eCommerce app benefits retailers in generating double-fold revenues in no time.
It’s true that a mobile app can bring multifarious advantages with more opportunities to increase sales for an eCommerce business. Regardless of your product type & target customers, your retail brand deserves to get discovered among dozens of existing online shopping apps in the Google Play Store & Apple app store.
When it comes to on-demand app development, the eCommerce segment has earned prominence with options of doorstep deliveries & contactless services during the worst days of a pandemic outbreak. More & more retailers tend to catch abundant opportunities to make profits with increased sales through their online shopping app.
It is unarguable to accept the fact that it’s very challenging to get establish your brand in the crowd of popular e-retail apps from top-rated brands.
So, if you’re a retailer & planning to launch an eCommerce mobile app to sell your products online then this blog is for you!
Crucial Tips To Develop A Profit-making E-commerce App
Brainstorming a mobile app strategy is an integral part of every business plan & when it comes to retail business, it is worth your time & investment for many reasons.
Whether it’s about selling your products online or building your customer base, eCommerce app development has a lot more to offer than you can imagine. So, what are you waiting for? Here are some brilliant tricks to go ahead with cross-platform app development for your retail business.
#1 Keep UI Design Simple & Sophisticated
The first impression is the last impression indeed! The foremost factor to prioritize while designing your eCommerce app is its user interface design. Incorporating a compelling UI design with minimal yet catchy components adds sophistication for seamless navigation across the app screens.
A simple & intuitive user interface is a prime indicator of user engagement as customers are more likely to explore & purchase their favorite stuff on a shopping app with a well-organized & neat layout.
#2 Single-step login & checkout
Have you heard about shopping cart abandonment? This is one of the major concerns of eCommerce app owners as most of them are actually struggling to convert app users into loyal customers.
Although it seems like all things are going well, eCommerce apps fail to make it to generate sales due to increasing cases of shopping cart abandonment that usually happens due to complex & lengthy checkout processes.
Even if a product has been added successfully to a shopping cart, too many steps for adding payment details may frustrate shoppers while they’re expecting to checkout instantly.
Furthermore, a similar experience during login or signup is more disappointing for those who’re first users of your shopping app. All you can do is to:
- Add one-click button for ‘PAY’ or ‘Check Out’ option
- Enable autofill options for personal details.
- Allow order modifications during checkouts
- Incorporate error pop-up in case of incomplete transactions or payments.
#3 Use Noticeable ADD TO CART Button
Another trick to boost your sales through a shopping app is using a highly customized & eye-striking button for the cart.
A shopping cart on your eCommerce app must be designed to catch users’ sight at once so that it can directly let them add & pay for the products without having to visit their shopping bag again & again.
#4 Optimize App Loading Speed
When it’s about making last-minute purchases, shoppers expect a quick & uninterrupted shopping experience while browsing any eCommerce app to save their time.
For this specific reason, the loading speed of your app plays a crucial role in generating sales. Even a delay of 3-4 seconds can induce the risks of app abandonment. In other words, your potential customers would rather switch to another app to shop for the desired items if your eCommerce app takes more than 2-3 seconds to load.
A pro tip to mitigate this scenario is the presentation of a loading bar to keep up the patience of users while the screen opens up.
#5 Secure & Easy Payments
Security always comes first & it can never be compromised when it comes to building a shopping app for Android & iOS.
Since maximum buyers are preferring to pay online for convenience & safety with cashless transactions, it has become a necessity to integrate a highly secure gateway to make payments completely risk-free & faster.
Ending notes
There are no shortcuts if you’re meant to create an app from scratch. But when it comes to creating a user-friendly shopping app, you can do it by trying out these pro-tips given by expert mobile app developers at Appventurez. Good luck!